Regal Automotive Group
A Different Experience
BY MARIA IANNUCCI
The local automotive industry may not be same as it was half a century ago, but that’s a good thing. Today, Regal Automotive Group offers new vehicles from Acura, Chevrolet, GMC, Honda and KIA Motors, as well as top producer in used car sales at their two Lakeland locations. But it didn’t start that way.
Sal Campisi, Sr. started in the automobile business in 1960, selling Pontiacs for Doug Wiley Pontiac in Birmingham, Alabama, where he worked his way through the ranks to General Sales Manager. In 1971, the Campisi brothers purchased Olgetree Motor Company in Sylacauga, Alabama, and named their dealership Regal Pontiac, Buick, GMC, Inc. They bought their second dealership, Kerley Pontiac, in 1976. Throughout the years, the dealership has experienced continued growth with franchises, including AMC, Renault, Jeep, Daihatsu, Oldsmobile, GMC Truck, and Acura. The 2000s brought the addition of Daewoo American. Chevrolet and Kia Motors are the most recent additions, acquired in 2010.
The Campisi family continues their tradition in the automobile industry. Sal Sr. is still active in the operation of the dealership. He is joined by his family, including his children Sal Jr., Vice President; Ginger Harrison, Controller; Renee Campisi, Director of Promotions; Anne Greenhow, Sales Trainer; and some of his grandchildren in various positions, both full and part time. Over the years, Regal has become the largest automotive dealership in Lakeland, located in one of the fastest growing areas in the state of Florida.
As they have continued to grow and add additional franchises, the dealership name has grown exceptionally long; and so the dealership has been christened Regal Automotive Group. Regal employs over 270 people, including many key support staff that work tirelessly behind the scenes at both stores. The Campisis, without hesitation, are blessed to have great personnel who view and operate the family business as their own. They are active in the community and support local non-profit groups including local high schools and middle schools. The Campisi’s plan to remain deeply connected to the Lakeland community and Renee Campisi handles donation requests weekly as she sorts the mail and email requests they receive. She strongly believes that Lakeland is a thriving community with a lot of business support to help our city stay strong.
The latest addition to Regal Automotive Group is a brand new Honda store, currently under construction at the firm’s North Lakeland complex, located on Lakeland Hills Blvd. The new showroom will offer over 16,000 square
feet of space and is expected to be completed in April of 2013. Watch for the Grand Opening Event in May or June of this year.
Regal Automotive Group maintains two locations in Lakeland,one on Bartow Rd. next to Lakeland High School and the other on Lakeland Hills Blvd next to Joker Marchant Stadium. The company offers 350 pre-owned
Regal’s mission statement is to provide exceptional service with genuine care; creating “A Different Experience” is their main objective. They pledge to treat every client as they would treat their family, promote an atmosphere where excellence and cooperation are encouraged, and fulfill their commitment to each customer. Regal Automotive Group and the Campisi family have been standing behind their promise for decades; and only have plans to enhance the experience and surpass the expectations of every customer that walks in the door.vehicles in addition to a wide selection of 600 new cars at their two locations. The dealership also manages three service departments with a total of 9 service advisors between the locations. They feature extended hours including Saturday and can handle anything from scheduled maintenance and oil changes to warranty work. They also stock about 500 tires for small compacts up to large SUVs, they believe in one stop vehicle and tire repair. Regal also has a parts department where customers are assigned a specific advisor to ensure the best experience. They also have 5 delivery vehicles to handle most vendors and other shops needing parts within a day’s notice. Their collision and refinishing center can handle all factory warranty work and unibody repair work, performed by Factory trained and ASE certified technicians. They are a Preferred and approved shop for Honda, Acura, General Motors and Kia. The dealership goes the extra mile by offering local pick-up and delivery, via their Courtesy Vans, within 15 miles, and rental cars are available on site.